Not Every Brand Gets Into the Claw Machine.
Thousands of students. Pajamas. Fireworks. Cameras flashing. And in the middle of it all — your product, in their hands, in their posts, in their hostels.
This isn't ordinary sponsorship. It's direct access to Gen Z hearts — the buyers of today and tomorrow.
👉Here's the magic:
- • Students live together in hostels. If your product slaps, it spreads like wildfire
- • Your brand becomes part of the conversation, the hype, the clout
Limited slots available • Only 2 brands per category, per school
Rules of the Game
Getting picked is a privilege, not a guarantee. Here's what makes this opportunity special.
Exclusive Category Access
Only 2 brands per category, per school. Once a slot is gone, it's gone forever.
Direct Gen Z Engagement
Reach thousands of university students in their most relaxed, authentic moments.
Organic Social Media Buzz
Students naturally share their wins, creating authentic user-generated content.
Hostel Network Effect
Products spread through tight-knit student communities where recommendations matter.
Event Integration
Your brand becomes part of the experience, not just an advertisement.
Measurable Impact
Track engagement, social mentions, and direct student feedback in real-time.
Available Categories
Jewelry & Accessories
Sneakers & Streetwear
Beauty & Skincare
Tech & Gadgets
Food & Drinks
Only 2 brands per category • First come, first served
Apply for Sponsorship
Submit your application to become part of the Midnight in PJs experience